Thursday, December 13, 2012

Digital vs. Paper Invitations


Should I send a digital invitation to my event?

In today’s digital, eco-friendly age event planners and party throwers are sending digital invites to attend everything from baby showers to family picnics to weddings. While Emily Post, the etiquette authority, does not approve of digital  invitations for the likes of weddings, black tie galas and momentous family occasions, many are thumbing their nose and are going with the digital option for budgetary reasons, eco-friendliness and efficiency.  

Our advice? Know your audience! If you know your family would cherish your wedding invitation as a keepsake- go paper! If your crowd is known to be eco-friendly and a bit more cutting edge - go digital!

A few questions to ask yourself when deciding paper vs. digital invitations:

  • What are the expectations of my guests, family or friends? Families who love keepsakes and tradition may prefer paper. For small get together of contemporaries in their 20’s or 30’s, digital may seem the natural choice.

  • Are my guests active on email? If it is a party for teens or young adults, go digital! If it is your parents’ 50th wedding anniversary, it may be best to go paper!

  • Is this an event that I am charging guests for a ticket? If it’s a free event- go digital! If you are charging $1,000 a plate- go paper!

  • Do my guests know that I am eco-conscious? If your crowd is often discussing global warming and the latest Prius- go digital!
  • Will I regret not having a printed keepsake of this invitation in the future? Weddings, birth announcements and other milestones like Bar Mitzvahs are often still celebrated with traditional paper invites. If you are sentimental and enjoy tradition- go paper!

  • Will a digital invitation exclude a portion of my guest list from even receiving the invitation? Small children and those that grew up pre-Facebook and Twitter may not ever see your email if it is not sent via snail mail! If your guests are not exactly “tech savvy”- go paper!

Once you assess your guests’ expectations, you will be well equipped to make your decision!

If you decide to “go digital” here are some fantastic options:

Paperless Post Digital Invite
If you decide to “go paper” we love:

Wedding Paper Diva Paper Invite

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